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If you're asking yourself this question, you're on the right track - it's this kind of thinking that separates the dreamers from those who can turn their visions into reality.
The best ideas are often born out of their own problems.
The most solid foundation for a good idea is usually very simple - it comes from a real need. Maybe you too are solving something every day in a complex, complicated, inefficient way. And maybe you've thought "this could be done better". This is where the most promising projects start.
When we meet someone in a meeting who starts by saying: "I couldn't find this anywhere and I would appreciate it myself", we usually know that's a good signal. He is solving his own problem, he is motivated and, moreover, he is a target group himself.
It doesn't have to be a unique idea
Many successful companies didn't come about by discovering something completely new. Take a look at Slevomat or DámeJídlo - projects started in the Czech Republic by Tomáš Čupr. Similar platforms had been operating abroad for a long time, but they were missing in the Czech Republic. And that was the key. It's not always about being the first in the world, but perhaps the first in a market you know well.
Improve what already works
Another path to a strong idea is through improving or simplifying existing solutions. People often use outdated tools such as paper forms or Excel spreadsheets because there is simply "nothing better". Just take something that works and bring it into the 21st century - make it more clear, accessible or convenient.
Think ahead
Try to think: where will the world be in ten years? Which areas are likely to grow? Which technologies will take hold? Which fields will disappear or stagnate? If your idea matches future trends, it has a better chance of long-term success.
Signals that you have a good idea
Here are a few clues that you're on the right track:
The best ideas are often born out of their own problems.
The most solid foundation for a good idea is usually very simple - it comes from a real need. Maybe you too are solving something every day in a complex, complicated, inefficient way. And maybe you've thought "this could be done better". This is where the most promising projects start.
When we meet someone in a meeting who starts by saying: "I couldn't find this anywhere and I would appreciate it myself", we usually know that's a good signal. He is solving his own problem, he is motivated and, moreover, he is a target group himself.
It doesn't have to be a unique idea
Many successful companies didn't come about by discovering something completely new. Take a look at Slevomat or DámeJídlo - projects started in the Czech Republic by Tomáš Čupr. Similar platforms had been operating abroad for a long time, but they were missing in the Czech Republic. And that was the key. It's not always about being the first in the world, but perhaps the first in a market you know well.
Improve what already works
Another path to a strong idea is through improving or simplifying existing solutions. People often use outdated tools such as paper forms or Excel spreadsheets because there is simply "nothing better". Just take something that works and bring it into the 21st century - make it more clear, accessible or convenient.
Think ahead
Try to think: where will the world be in ten years? Which areas are likely to grow? Which technologies will take hold? Which fields will disappear or stagnate? If your idea matches future trends, it has a better chance of long-term success.
Signals that you have a good idea
Here are a few clues that you're on the right track:
- Your surroundings react positively: People say "that's cool, I'd use that myself!"
- People are already figuring it out - but in a complicated way: For example, via paper, Excel or complicated emails.
- You are not the only one who has the problem: Others are also struggling with the problem - this indicates the existence of a market.
And what to look out for?
Every idea needs to be not only developed, but also critically evaluated. Here are the questions you should definitely ask yourself:
- Is the target audience large enough? If the need is too specific, it can be hard to find enough users.
- Will people be willing to pay for your service? Without a willingness to pay, there will be no business.
- Am I ready to follow through? Even the best idea will remain a dream unless you try to implement it - ideally on a shoestring budget.
A great app idea doesn't have to be brilliant or revolutionary. It can be a simple solution to a real problem that's bothering more people than just you. The important thing is to be receptive, to have the courage to start - and most importantly, to persevere. Because as the famous saying goes: "Everyone has ideas. It's the implementation that makes the difference."
Do you have an idea and want to develop it? We'd be happy to discuss it with you.
